E-commerce Stores
Shopify, WooCommerce, and headless storefronts that scale.
Custom e-commerce on Shopify, WooCommerce, or headless (Medusa) — fast PDPs, optimized checkout, product feeds, and every integration ops needs.
Problems I solve
- Slow storefront killing conversion on mobile
- Template theme that can't express the brand
- Manual inventory / order sync across tools
- No product feed for Google / Meta / TikTok
What you get
- Custom Shopify themes or headless storefronts
- Optimized PDP, cart, and checkout flows
- Automated product feeds and marketplace sync
- Payment, shipping, tax, and ERP integrations
Use cases
Custom Shopify theme
Bespoke storefront matching your brand with fast PDPs and upsell flows.
Headless commerce migration
Move from a monolith to Hydrogen/Medusa for full frontend control.
Marketplace + product feed automation
Sync catalog to Google, Meta, TikTok, and Amazon with one source of truth.
B2B store with tiered pricing
Wholesale pricing, quotes, credit terms, and rep-assisted ordering.
Examples I've shipped
DTC beauty relaunch
Outcome — Mobile PDP LCP 1.2s, +24% add-to-cart in 6 weeks.
B2B wholesale portal
Outcome — Tiered pricing for 400+ accounts with self-serve reorders.
Headless food marketplace
Outcome — Multi-vendor storefront with per-vendor payouts and delivery slots.
How I work
- 1
Discovery
Understand catalog, ops, and growth channels.
- 2
Architecture
Pick platform (Shopify vs headless) and integration map.
- 3
Build
Theme, PDPs, cart, checkout, and integrations.
- 4
Data & feeds
Product feeds, tracking, and marketplace sync.
- 5
QA & launch
Test payments, taxes, shipping, and mobile flows.
- 6
Handoff
Ops runbook and merchandiser training.
Deliverables
- Production storefront on your domain
- Custom theme or headless frontend
- Payment, shipping, tax, and ERP wiring
- Product feeds + tracking setup
Benefits
- Faster checkout, higher conversion
- Brand-native storefront, not a template
- Ops team out of manual sync work
- Ready for paid growth from day one
Frequently asked questions
Shopify or headless — which should we pick?+
Shopify for speed to market and standard flows; headless when brand, performance, or unusual UX matter more than admin conveniences.
Do you migrate from another platform?+
Yes — I migrate products, customers, orders, and set up 301s so SEO is preserved.
Can you integrate our ERP / 3PL?+
Yes — Shopify has strong APIs and headless is unrestricted; I've wired NetSuite, SAP, ShipStation, and custom WMS systems.